Dubai Police offers free Esaad cards: How to enter competition

Dubai: Dubai Police is giving residents an opportunity to win a free Esaad card through a new online competition aimed at promoting road safety awareness.

The initiative offers five Esaad cards as prizes. To participate, residents must complete an online road safety quiz covering common traffic violations and behaviours that can lead to accidents.

Participants who correctly complete all 10 questions will qualify for an electronic prize draw. The competition will remain open until December 13, 2026.

How to Enter the Dubai Police Esaad Card Competition

Dubai Police has introduced an online road safety quiz featuring 10 questions about common causes of traffic accidents, including speeding, tailgating and unsafe roadside stopping.

Residents can follow these steps to participate:

Visit the official competition website: https://amanroads.gov.ae/trsp/en.

Click on the 'Participate Now' option.

Enter your personal details, including Emirates ID number, full name, age, nationality and emirate of residence.

Provide your driving licence details, if applicable. This section is optional.

Proceed to the traffic awareness quiz and answer all 10 road safety questions.

Complete the Safe Driving Pledge and submit your entry.

Participants who answer all 10 questions will qualify for the final electronic draw, through which five winners will be selected.

What Is the Esaad Card and What Benefits Does It Offer?

Launched by Dubai Police on March 13, 2018, the Esaad card is a discount programme that provides eligible members with exclusive offers across thousands of brands and businesses in the UAE and internationally.

The programme covers several categories, helping members save money on everyday purchases and services.

Some of its key benefits include:

Discounts: Offers ranging from 20 to 70 per cent on selected products and services.

Wide selection: Access to more than 11,500 offers.

Multiple brands: Deals across more than 6,600 participating brands.

Different categories: Discounts on shopping, restaurants, hotels, healthcare, education, travel and entertainment.

Some participating brands include flydubai, Accor hotels, The Cheesecake Factory, Bloomingdale's and Sharaf DG. Discounts and offers vary depending on the participating business and applicable terms.

Who Is Eligible for an Esaad Card?

The Esaad programme is available to employees of participating government, semi-government and private organisations, along with beneficiaries of selected government initiatives.

However, residents cannot automatically obtain membership by downloading the Esaad application.

Private companies interested in joining the programme must submit an application for review and approval by the Esaad team. Once an organisation receives approval, eligible employees can be registered for membership.

Therefore, eligibility depends on the organisation's participation or inclusion in an approved government initiative.

Why Has Dubai Police Launched the Competition?

The initiative aims to improve road safety awareness and encourage motorists to adopt responsible driving habits.

Through the 10-question quiz, Dubai Police is highlighting dangerous driving behaviours such as speeding, maintaining insufficient distance between vehicles and stopping in unsafe locations.

The Safe Driving Pledge also encourages participants to take responsibility for their actions on the road and follow traffic regulations.

By combining road safety education with an opportunity to win an Esaad card, Dubai Police hopes to make traffic awareness more engaging while promoting safer roads across Dubai.