How this UAE model is adding unique 'Dubai flair' to his new clothing line
Shreyas Mehta, a dynamic figure in Dubai, defies the norms of specialization, embracing versatility across various creative realms. From modelling to acting and now as the co-founder of a high-street fashion label, Shreyas embodies a unique blend of creativity and entrepreneurship, adding a distinctive 'Dubai flair' to his endeavors.
Originally from Mumbai, India, Shreyas's journey into the world of arts began at a young age, driven by a deep passion for creativity and self-expression. His transition into modelling served as a gateway to explore different aspects of his personality while refining his sense of style and presence. However, Shreyas's creative pursuits didn't stop there; his fascination with storytelling led him to venture into acting, where he found fulfillment in portraying diverse characters and exploring the intricacies of human emotion.
In addition to his successes in modelling and acting, Shreyas has ventured into the realm of design, launching his own urban street-wear label, Flashmob Nation. Inspired by the vibrant energy of Dubai, Shreyas infuses his designs with sophistication and urban edge, capturing the essence of the city's unique style. With Flashmob Nation, Shreyas aims to fill a gap in Dubai's fashion market by offering a collection that blends past and present, catering to both festive occasions and everyday wear.
Central to Flashmob Nation's ethos is the incorporation of Arabic fonts and designs into their pieces, adding a distinctive Dubai touch. The brand seeks to make a statement while proudly representing the city's identity, challenging the perception that Dubai is merely a consumer of fashion trends rather than a creator. With one physical store in Dubai Design District and a growing presence online, Flashmob Nation has quickly gained traction, attracting customers who value uniqueness and personal expression in their fashion choices.
Looking ahead, Shreyas and Flashmob Nation plan to push the boundaries of Dubai's fashion scene by introducing edgy designs that resonate with the city's dynamic spirit. Their focus on offering pieces that speak to individuality rather than being solely price-driven reflects a commitment to redefining Dubai's fashion landscape. As Shreyas continues to break boundaries and push the limits of creativity, his journey serves as a testament to the limitless possibilities of combining passion, talent, and entrepreneurial spirit in the vibrant city of Dubai.
By: Sahiba Suri
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