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UAE pioneers dispatch look for new national brand personality

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2 weeks   ago  /  121

He made the declaration on his official Twitter account. 


The UAE has propelled a goal-oriented undertaking to build up a national brand logo that will recount to the nation's rousing example of overcoming adversity to the world. 

His Highness Sheik Mohammed container Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, and His Highness Sheik Mohamed receptacle Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces, propelled the task that speaks to the chronicled, social, helpful and financial components and estimations of the individuals of the UAE.

HH Sheikh Mohammed@HHShkMohd

Today, we launch a new national project to share the UAE's story with the world. The UAE's nation brand project will reflect our unique values and narrate our story to the world ..

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A team of 49 Emiratis - seven from each of the seven emirates - will come together to design the logo, which will share the country's inspiring story with the world and will reflect its exceptional and successful experience as a country with ambitions, dreams and aspirations of no limit.

HH Sheikh Mohammed@HHShkMohd

We will form a team of 49 Emirati artists, seven from each emirate, to design the UAE's new nation brand logo, before the end of this year, to share our story with the world. A new identity to mark the beginning of a new decade.

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The artists include painters, sculptors, calligraphers, authors, researchers and graphic designers.

Sheikh Mohamed bin Zayed said the UAE presents an innovative success story and inspiring transformational journey that transcends geographical boundaries.

"The UAE has emerged as a source of hope and inspiration to other people and governments on a global scale."

"The UAE nation brand will share its successful experience as a model of human progress that can benefit and inspire other societies on their journey to development and progress," he added.

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